How to Get the Most Flavor Out of Your E-Juice

Abigail At Breazy

11th Apr 2023

It seems like there are three types of vapers out there: flavor chasers seeking the ultimate in sensory bliss, cloud chasers determined to get the heartiest “Sick cloud, bro!” of the crowd, and the rest of us that lie somewhere in the middle, appreciating nice clouds as well as robust flavor. This article is for those of you who are wondering how to get the most flavor out of your e-juice (but we certainly won’t begrudge you if you appreciate clouds too - secretly most all of us do to some extent).

Flavor Matters

One of my favorite things about vaping is the abundance of flavor choices. I mean, who doesn’t want to have dessert without the guilt? Or get to enjoy something fruity or savory? Sure, clouds are great, but flavor matters!

Wondering how you can get the highest quality flavor out of your juice? Here are some tips to improve your flavor experience.

Try Adjusting Your Wattage

Believe it or not, wattage makes a huge difference in flavor. First, be sure to check what wattage range is recommended for your coil, and try not to exceed that. My advice is always to start at a lower wattage and work your way up until you find the power setting that brings out the most flavor. I recently purchased a Naked 100 juice that I had yet to try, and after experimenting I found the best setting to be 35W. But, when I began using RAW’s Devil’s Blood, I preferred it at around 40-50W. It truly does depend on the juice. Certain flavors shine at different wattage.

Try Changing Your Airflow

If your airflow is openly completely, it might mute the flavor a bit. Switch it up and see where the best airflow setting is for the flavor you’re vaping. Just be wary of closing it too much; you don’t want your vapor to get too hot, or overheat your coil. A general rule of thumb is that as power increases, airflow needs to increase proportionately to avoid burning your juice. Therefore some flavors may be best enjoyed under low power and constricted airflow, others shine at high power with wide-open hits.

The PG Rule

Many people believe higher PG juices are going to have a stronger flavor. Propylene Glycol tends to hold flavor better than Vegetable Glycerin (VG) because it’s mostly odorless and tasteless, while VG has a mellow, sweet quality that mildly mutes flavor tones. Thus, flavor intensity won’t be as high as a higher-PG liquid. Just keep in mind that a higher PG ratio means a stronger throat hit and weaker cloud.

Clean Your Equipment!


Juices can create a buildup in your tank, so a good cleaning every now and then is a good idea. It’ll keep everything tasting fresh. Another good rule of thumb is to change out your coils every few weeks, or whenever your flavors start to taste harsh, burnt, or muted (we’re aware these are strikingly different, but all can be symptoms cured by a fresh coil head). If your factory-made atomizer coil is gunky, you can unscrew it from your tank and run it under hot water, hopefully de-gunking the wicking somewhat and perhaps buying you a few more days. They’ll need time to dry though, so make sure you have a backup coil to use if you want to use your vape before your coil is dry. Some vapers have reported success with an overnight soaking of throwaway coils in cheap vodka, but be aware this technique requires several days’ drying or the resulting alcohol vapor once re-installed can be even worse than the dry hit you’re trying to avoid.

Flavor Fatigue and “Vaper’s Tongue”

Something modern vapers seem to forget that’s canon for the veterans is that it’s possible to get too used to your favorite vape juice. After you’ve been vaping one type of flavor for an extended period of time, it may not taste as strong to you. This flavor fatigue is a phenomenon called “Vaper’s Tongue”.

Try changing flavors. If that doesn’t work, odds are the flavor fatigue will go away in a few days. Drinking a lot of fluid is another tip to combat this problem, particularly if you’re using a PG-heavy liquid. Propylene Glycol is a humectant, meaning it absorbs the liquid in your body in order to create a mist or vapor - this means that heavy vaping is likely to dehydrate you, so water consumption while vaping is a must.

Store Your E-Juice Correctly

Keeping the flavor of your e-juice fresh is important. Storing your juices in a cool, dark place, such as a refrigerator will prevent flavor degradation.

Ready to Use These Tips?

A combination of these things will help you get the most flavor out of your e-juice! Try out one or all of them and see if you notice a difference.